Learning Center

SELLING IN CALIFORNIA

From "I might sell" to closed escrow.

Ten lessons, about two and a half hours, focused on California-specific tax, timing, and negotiation reality.

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  1. Lesson 1: Should you actually sell right now?9 min read · linked tool
  2. Lesson 2: Prop 19 — keep your basis or lose it12 min read · linked tool
  3. Lesson 3: Pricing strategy that produces offers11 min read
  4. Lesson 4: Staging + repairs — what moves the needle10 min read
  5. Lesson 5: Listing photography — what to spend8 min read · linked tool
  6. Lesson 6: Choosing an agent — what really matters10 min read · linked tool
  7. Lesson 7: The marketing period — week-by-week11 min read
  8. Lesson 8: Negotiating offers without leaving money behind13 min read
  9. Lesson 9: Escrow — what can derail you10 min read
  10. Lesson 10: Capital gains and what to do with the proceeds9 min read · linked tool